New Delhi . Night curfew has been imposed in many cities, with an increase in cases of Kovid infection. In such a situation, leading e-commerce companies like Flipkart, Amazon and Snapdeal are seeing a double increase in the demand for essential and groceries. Experts in the e-commerce sector say that the number of orders for e-commerce companies has doubled compared to normal business.
According to Seshu Kumar Tirumala, national head (compulsory category) of BigBasket, the company is getting more orders in essential categories like food grains, oils, flour, spices, fruits and vegetables and dairy products in Maharashtra, Delhi and other big cities. E-commerce companies like Flipkart, Amazon have expanded the scope of recruitment of delivery partners to meet the demand. Many of these have also come from other states who can go back to their hometown if the situation becomes more serious, so bringing them back will also be a challenge. We are hiring more people based on the increase in demand.
Battle against Kovid –
If a lockdown-like situation prevails in many parts of the country, e-commerce companies will play a key role in the fight against Kovid-19, which also facilitates maintaining social distance and distributing goods without any contact. There is also pressure from offline business bodies and political lobbying. Many retail organizations say that in such a situation, e-commerce should not allow trade.
What does online survey say?
An analysis of data from the community forum LocalSircles shows that about 21 percent of urban households are likely to buy essential items online, while 16 percent of households in March and 11 percent in February purchased essential goods online. . This additional demand is already doubling the pressure on major e-grocery companies to deliver on time. It is expected to continue in the future.
Safety of delivery staff
Both e-commerce giant Amazon and Flipkart said they are paying special attention to the well-being of their employees, delivery personnel, vendors and others associated with the supply chain. Amazon said that the safety of its teams remains a top priority for the company. The company is also taking various other measures along with cleaning all its sites repeatedly.